Bachelor of Arts [BA] (Journalism and Mass Communication)
About Bachelor of Arts [BA] (Journalism and Mass Communication)
IMS Noida offers a 3-year Bachelor of Arts in Journalism and Mass Communication, open to all streams after 12th standard. Admission is through AIJET, with an annual fee of INR 1,45,000 and total program fees of INR 4,35,000. The BAJMC curriculum blends media theory with practical training in broadcast, advertising, public relations, and digital media through on-campus media labs and industry internships.
📋 Admission Status: Applications closed. Class Commencement begins August 2026.
Key Points
- Media laboratory facilities for hands-on broadcast and digital training
- Internship opportunities with CNBC, NDTV, ABP News, and Zee News
- Guest workshops by working journalists and media industry professionals
IMS Noida BA JMC Fees 2026
| Component | Amount (INR) |
|---|---|
| Annual Fee (Years 1 to 3) | INR 1,45,000 per year |
| Total Fees (3 years) | INR 4,35,000 |
- Fee payment is accepted via demand draft, bank deposit, or online payment portal.
- Merit scholarships of up to 60% of program fee are available via AIJET performance.
IMS Noida BA JMC Admission 2026
| Event | Date |
|---|---|
| AIJET Application Last Date | June 30, 2026 (Tentative) |
| Document Verification | July 2026 |
| Class Commencement | August 2026 (Tentative) |
- AIJET covers Mathematics, Reasoning, and Communication Skills sections.
- Shortlisted candidates attend a Personal Interview or Group Discussion at campus.
The dates mentioned above are tentative and subject to change.
Eligibility Criteria
- 10+2 from any recognized board in any stream is mandatory for BAJMC admission
- Minimum 45% marks in 10+2 for General/OBC candidates (40% for SC/ST candidates)
- A valid AIJET score is required for application and shortlisting at IMS Noida
Admission Process
- Register and appear for AIJET 2026 via the official IMS Noida admission portal
- AIJET evaluates candidates on Mathematics, Reasoning, and Communication Skills
- Shortlisted candidates attend a Personal Interview or Group Discussion at the Noida campus
- Merit list prepared using combined AIJET score and Class 12 marks
- Complete document verification at the IMS Noida admission office, Sector 62, Noida
- Pay annual fees and complete enrollment through the institute portal
✓ Opt for this if
- Pursuing journalism, broadcasting, or digital media career in NCR
- Want practical media lab and internship access from year one
- Any stream student from 12th looking for a media career entry point
- Want merit scholarship support of up to 60% of the program fee
✗ Skip if
- Need a journalism school with national press club accreditation
- Prefer government college BJMC at significantly lower fees
- Need verified BAJMC-specific placement salary data before joining
- Looking for a college with a strong journalism alumni network nationally
IMS Noida BA JMC Scholarships 2026
| Scholarship | Amount | Eligibility |
|---|---|---|
| AIJET Merit Scholarship (Tier 1) | INR 10,000 | 60 to 69% score in AIJET 2026 |
| AIJET Merit Scholarship (Tier 2) | INR 20,000 | 70 to 79% score in AIJET 2026 |
| AIJET Merit Scholarship (Tier 3) | INR 25,000 | 80 to 89% score in AIJET 2026 |
| AIJET Merit Scholarship (Tier 4) | INR 30,000 | 90% and above score in AIJET 2026 |
| Merit-cum-Means Scholarship | Up to 60% of program fee | Combined AIJET score and Class 12 marks |
- Scholarship amounts are applied against the annual program fee at admission.
- Higher AIJET score combined with strong Class 12 marks improves scholarship tier.
According to an external review site Ranking 2025, IMS Noida ranks 34 out of 85 colleges in India and 2nd in state Uttar Pradesh for its BAJMC Journalism and Mass Communication program.
- 20 out of 58 under India Today Mass Communications Ranking 2025.
- 12 out of 36 under The Week Mass Communications Ranking 2025.
- 15 out of 35 under Outlook Mass Communications Ranking 2024.
- 75 out of 100 under IIRF Mass Communications Ranking 2023.
Read more on IMS Noida Rankings here
IMS Noida BA JMC FAQs
Ques. What is the total fee for BAJMC at IMS Noida?
Ans. The total fee for the 3-year BAJMC program at IMS Noida is INR 4,35,000, charged as INR 1,45,000 per year across three academic years. Fees are paid via demand draft, bank deposit, or the institute’s online payment portal. Merit-based AIJET scholarships can reduce the annual outflow, with the highest scholarship tier covering up to 60% of the total program fee for top-performing candidates.
Ques. What is the eligibility for BA Journalism and Mass Communication at IMS Noida?
Ans. Candidates must have completed 10+2 from any recognized board in any stream with a minimum of 45% marks. SC/ST candidates require at least 40% in the qualifying examination. There is no subject restriction at the 12th level, so students from Science, Commerce, and Arts are all eligible. A valid AIJET score is required for shortlisting, followed by a Personal Interview or Group Discussion for final selection.
Ques. What practical training facilities are available for BAJMC students at IMS Noida?
Ans. BAJMC students at IMS Noida have access to state-of-the-art media laboratory facilities equipped for broadcast production, digital journalism, and media content creation. The program integrates internship opportunities with leading media organizations including CNBC, NDTV, ABP News, and Zee News. Regular guest workshops and seminars conducted by working journalists, advertising professionals, and public relations experts supplement classroom learning throughout the three-year program.
Ques. What career options are available after BAJMC from IMS Noida?
Ans. BAJMC graduates from IMS Noida pursue careers as journalists, public relations specialists, content writers and editors, media planners, advertising executives, social media managers, broadcast producers, and corporate communication specialists. Top media recruiters include CNBC, NDTV, ABP News, and Zee News, alongside corporate recruiters such as Google, Microsoft, and Amazon for digital media and communication roles. Graduates also pursue MAJMC for advanced specialization in journalism or mass communication.
Ques. Which entrance exam is needed for BAJMC admission at IMS Noida?
Ans. Admission to BAJMC at IMS Noida is through AIJET, the All India Joint Entrance Test conducted by the institute. AIJET evaluates candidates on Mathematics, Reasoning, and Communication Skills. Shortlisted candidates are called for a Personal Interview or Group Discussion at the campus in Sector 62, Noida. The merit list is prepared using combined AIJET scores and Class 12 board marks, and admission is finalized after document verification and fee payment.
Ques. What scholarships are available for BAJMC students at IMS Noida?
Ans. IMS Noida offers four tiers of AIJET-based merit scholarships for BAJMC students: INR 10,000 for 60 to 69% score, INR 20,000 for 70 to 79%, INR 25,000 for 80 to 89%, and INR 30,000 for 90% and above. A merit-cum-means scholarship of up to 60% of the total program fee is also available based on combined AIJET and Class 12 performance. All scholarship amounts are deducted from the annual fee at the time of admission.